Package Design

Somerset Quick Cook Packaging

  • Create packaging for Somerset Bay Food’s Fish & Shrimp Boil bottles.

  • Somerset Bay Foods is a new company that caters to simplifying seafood cuisine for the average household. This packaging needed to stand out on the shelf & showcase its use.

  • Research

    Package Design

    Illustration

    3D Rendering

  • Software used: Adobe Illustrator, Photoshop, Procreate, Dimension

    Project Duration: 4 weeks

 

Initial Sketches

During the beginning stages of this project, I knew I wanted line work illustrating the ingredients that went into this boil. I conceptualized patterns, textures, & colors that would pair well with this type of design. I drew inspiration from quirky seafood restaurant menus & line drawings.

Procreate Playback

Watch the playback video for the illustration of the shrimp & initial sketches using Procreate.

 

Revisions Before Final

After vectoring my sketches, I created semi-finals testing colors & textures. I realized I needed to mute the vibrancy of B2 & separate palettes based on the type of boil (fish or shrimp).

The final palettes were muted orange & teal with line drawing shrimp & fish. I used Photoshop & Dimension to create the mockup below.

 

Want to see more on this project?

Visit my illustrated spread on this project on Behance

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